We have provided a quick route to understanding the insurance markets and their potential to over a hundred management consultants, application software suppliers, hardware manufacturers and telecoms companies.
Our introductory workshops define the insurance markets in terms of structure, products, environments, competition, channels to market, and the impact of IT past, present and future direction.
We focus on the client's products and services and their potential in the marketplace and assist with their market strategy. On-going market intelligence is provided in terms of overviews of prospects, clients, competition, potential collaborators and acquisition targets and we act as a sounding board and a source of background information.
We are called on to copyright brochures and other marketing collateral, interview and prepare case studies and write articles for the media.
We regularly write sponsored white papers for major IT companies on the insurance markets and the business impact of information technology.